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About Us

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Collaborate with Eyecare Innovators 

At Launchpad Vision, we’re passionate about advancing the field of eyecare and empowering eyecare professionals with the tools they need to provide exceptional patient care. By partnering with visionary technology providers, we combine our ready-to-deploy infrastructure—including a sales team with over 100 years of collective optical experience—to bring innovative solutions to market that elevate patient outcomes and support the success of eyecare practices.

Passionate About Driving Change

With an unmatched understanding of the brand journey—from lead generation to closing sales—we know how to navigate the complexities of the eyecare industry, including alliances, managed care access, and the role of key decision-makers. We offer insights that others can’t, and we’re committed to executing in ways that others won’t.

Whether you're a startup aiming to transform a brilliant idea into commercial success, a large company looking to drive adoption across your product portfolio, or a private equity/venture capital group in need of a world-class team to take your products to market, we’re here to accelerate your success.

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Meet Our Leadership

Our leadership team blends deep industry knowledge with hands-on experience, from scaling startups to managing billion-dollar brands. We understand the behaviors of both patients and eyecare professionals, and we use that insight to drive growth and success for our partners.

Pierre

Pierre Bertrand, Co-Founder & CEO

Pierre Bertrand is a visionary leader with extensive experience in the eyecare industry. Before founding Launchpad Vision, Pierre served as CEO of Neurolens, President of Essilor Canada, and VP of Marketing at Essilor. With a unique combination of strategic vision and hands-on execution, Pierre has successfully launched products and built high-performing teams. His focus is on driving growth for manufacturers and eyecare practices, helping them scale and provide better patient care through innovative solutions.

Mark

Mark Kremer, Co-Founder & CRO

Mark Kremer is a strategic sales leader with years of experience in driving revenue and scaling operations. Previously, Mark served as Chief Revenue Officer at Neurolens, VP of Sales and Strategic Accounts at Essilor, and in various leadership roles in biotech and pharma companies.

Mark leads our sales teams, partnering with both manufacturers and eyecare practices to maximize growth and market share. His goal is to ensure that Launchpad Vision’s partners achieve strong sales performance and realize their full potential in the marketplace.

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Eric Poole, Co-Founder & COO

Eric Poole is a seasoned leader with a proven track record in operations and commercial growth within the optical industry. Prior to Launchpad Vision, Eric served as Chief Legal Officer and Senior VP of Operations at Keplr Vision, and held key roles at Essilor as Director of Sales and Brand Manager.

With a deep understanding of managed care and experience across every stage of a product’s lifecycle, Eric helps manufacturers navigate the complexities of the market, optimize lead generation, and integrate products seamlessly into practice workflows.